Back in 2020, Bad Bunny was the special guest of Shakira and Jennifer Lopez for their 2020 co-headlining Super Bowl halftime show. Fast-forward six years and Bunny was the one in the driver’s seat, inviting Lady Gaga and Ricky Martin to perform with him on Sunday’s Super Bowl stage. On the new Billboard Pop Shop…
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Kayla Nicole poked fun at her past relationship with Travis Kelce — and his new romance with Taylor Swift — in an eyebrow-raising Super Bowl campaign that also features Offset. The premise of the tongue-in-cheek ad for fantasy league site Sleeper, which premiered Sunday, was to show off the services of a faux “Ex Communicator”…
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All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Levi’s shared a look at their latest campaign titled “Behind Every Original” at the 2026 Super Bowl and we spotted a…
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Gospel music legend Sandi Patty is speaking out about a recent video that was briefly posted on, then deleted from, President Donald Trump’s Truth Social account, a video that included a racist animation of former President Barack Obama and former First Lady Michelle Obama. Explore See latest videos, charts and news In an Instagram video,…
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No one is having a better week than Seahawks fans and Bad Bunny enjoyers. On Sunday night (Feb. 9), the Seattle Seahawks won Super Bowl LX, earning just their second title in franchise history. What was a largely boring game was thankfully upset by a historic halftime show from Bad Bunny. The Puerto Rican powerhouse…
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Brandon Creed‘s Good World Management has received a strategic investment from Initial Group, with the companies forming a long-term partnership to help support Good World artists in a fast-changing industry. Initial Group launched in 2024, backed by leading asset management firm TPG. Initial’s first investments included talent management company Untitled Entertainment and literary-focused management firm…
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For adidas, Bad Bunny has become the gift that keeps on giving. Born Benito Antonio Martínez Ocasio, Bad Bunny has spent the last several years reshaping adidas silhouettes in his own image. From Forum Lows to Campus models, each collaboration felt intentional, expressive, and deeply tied to his worldview. But the BadBo 1.0 marks a…
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This is partner content. Bad Bunny made history with a unique and unforgettable performance at the Super Bowl 2026 Halftime Show. The show featured high-profile guests like Lady Gaga and Ricky Martin, a celebration of Puerto Rican culture, and special appearances by major stars such as Karol G, Cardi B and Pedro Pascal. It was…
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